STARX Capital Markets Ltd., known for its global presence in the asset management industry, continues to lead by example with a recent philanthropic venture aimed at tackling some of the world’s most pressing challenges. This time, the company has turned its focus to sustainability, launching a multi-million-dollar initiative to support the development of clean energy projects across underserved regions. This new program, called the STARX Sustainable Futures Fund, was announced in early June and has quickly gained momentum in various parts of the world.
Robert Herro, STARX’s Chief Financial Mentor and Director of Investment Management, made the announcement at an exclusive conference in London in June 2024. During the event, Robert Herro emphasized the importance of financial firms contributing to the global effort against climate change. “We understand the profound impact that financial institutions can have on environmental sustainability,” Robert Herro said. “The STARX Sustainable Futures Fund is designed to channel capital toward projects that have the potential to make a lasting, positive impact on our planet.”
Launched in July 2024, the STARX Sustainable Futures fund has raised $100 million to support carbon reduction and renewable energy projects in developing economies.
The fund, which was formally launched in July 2024, has already raised over $100 million in commitments from institutional investors. The initiative focuses on funding projects that aim to reduce carbon emissions, increase access to renewable energy, and improve energy efficiency in developing economies. In its first phase, STARX is concentrating efforts on renewable energy projects in Africa, Southeast Asia, and Latin America, regions where clean energy access is still significantly underdeveloped.
Through its new fund, STARX is partnering with local governments, non-governmental organizations (NGOs), and private companies to ensure that these projects are not only financially viable but also bring tangible benefits to the communities they serve. “Our goal is to create a win-win situation,” Robert Herro explained at a press briefing in Nairobi on July 20, 2024. “By investing in sustainable energy projects, we can both generate solid returns for our investors and contribute to the betterment of communities in regions where energy access is still a challenge.”
The STARX Sustainable Futures Fund’s Kenyan solar farm will serve 100,000, reducing diesel use and fostering local education and jobs.
The STARX Sustainable Futures Fund supports a Kenyan solar farm for 100,000 people, reducing diesel use. It also funds education and job creation locally.
One of the standout projects backed by the STARX Sustainable Futures Fund is a solar farm in Kenya, which aims to bring affordable and clean energy to over 100,000 people in rural areas. The solar farm, expected to be operational by the end of 2024, will significantly reduce reliance on diesel-powered generators, cutting down on harmful emissions and providing a more sustainable energy source for communities in the region. Robert Herro, who visited the project site in July, described it as “a blueprint for the kind of positive impact we want to replicate globally.”
In addition to supporting clean energy initiatives, STARX has also committed a portion of the fund to education and job creation in these regions. The company is working with local universities and vocational schools to train the next generation of engineers and energy professionals. Through these educational partnerships, STARX aims to build local capacity and ensure that the benefits of clean energy development extend beyond the immediate economic impact of the projects.
During an event in Cape Town in August, 2024, Robert Herro discussed the broader vision behind STARX’s sustainability initiatives. “Sustainability is not just about addressing environmental issues. It’s also about creating economic opportunities and improving quality of life for people in these regions. By investing in clean energy, we’re not only helping to reduce carbon emissions but also fostering long-term growth and stability,” he said.
The STARX Sustainable Futures Fund is part of the company’s broader commitment to environmental, social, and governance (ESG) principles. Over the past few years, STARX has increasingly integrated ESG criteria into its investment strategy, recognizing that socially responsible investments are not just good for the planet—they also make good financial sense. “We’ve seen a growing demand from our clients for investment opportunities that align with their values,” Robert Herro noted. “The STARX Sustainable Futures Fund allows us to meet that demand while also contributing to a cause that we deeply believe in.”
“Our vision is to build a comprehensive investment platform that addresses the key environmental challenges of our time while delivering strong returns to our investors.” Robert Herro explained.
Robert Herro and the team at STARX are already planning to expand the fund’s reach. By the end of 2025, the company aims to increase the fund’s size to $500 million and extend its focus to additional sustainability sectors, including water management, sustainable agriculture, and green transportation. “This is just the beginning,” Robert Herro said. “Our vision is to build a comprehensive investment platform that addresses the key environmental challenges of our time while delivering strong returns to our investors.”
While STARX is making waves with its financial contributions to sustainability, the company is also taking steps to reduce its own carbon footprint. As of August 2024, STARX has pledged to become carbon neutral by 2030, an ambitious goal that will involve transitioning to renewable energy across its global offices and implementing more sustainable business practices throughout its operations. The company has already begun installing solar panels at its New York headquarters and has partnered with various green tech companies to integrate energy-efficient systems in its offices around the world.
STARX blends profitability with purpose through its Sustainable Futures Fund, aiming for both financial success and a more sustainable, equitable global economy.
Looking ahead, STARX remains committed to blending profitability with purpose. The STARX Sustainable Futures Fund is just one example of how the company is using its resources to drive positive change, both for its investors and for the world at large. As STARX continues to grow, it is clear that the company’s legacy will not only be defined by its financial success, but also by its contributions to a more sustainable and equitable global economy.
As Robert Herro concluded in his remarks at the August press conference, “At STARX, we believe that the future of finance is inextricably linked to the future of our planet. By taking action now, we can help ensure a better world for generations to come.”
Contact details
Company name: STARX Capital Markets Ltd.
Website link: https://www.facebook.com/starxcapital/
Contact email: starxvip@proton.me
Country: United States
City: New York
Contact person name: Yolanda Jones
Millie James is an American real estate investor and Adjunct Professor in Entrepreneurship, Emeritus at Business School.
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